by R.A. Rowell
Back on June 22nd, 2018, Adel de Meyer published a great article for Hackernoon entitled "Using Blockchain Collectibles to Monetize and Market Your Game." In this article, she talks about how Enjin Coin has made it possible for Unity game developers to create blockchain collectibles that can be used in-game on a variety of platforms. As of September 2019, Unity 3D powers about half of all mobile games installed on three billion devices worldwide.RSS Feed
While undoubtedly some game developers have toyed with the concept of gamifying blockchain, and there are developers using Enjin Coin, why has the concept not grown more quickly? The very idea of creating blockchain collectibles that players can buy, sell, and trade and use in-game is a marvelous idea. Crypto collectibles are a quickly emerging market that gaming developers should be trying to jump on immediately. Not only are these collectible items that can be used in gamers' favorite games, but they also become valuable digital assets that can raise significant capital for those who create them.
Imagine a world where games become not only fun diversions, but also a way to collect digital assets with real world value on the crypto blockchain! That's an incredibly exciting prospect to me, and it should be an extremely enticing concept to game developers who are looking to market and monetize their games. Imagine games having micro transactions that give you actual unique tokens that represent in-game items that not only enhance the user's gaming experience, but also allows the gamer to build a wallet full of gaming-related blockchain collectibles. The game developer still makes money, of course, but now, so can the gamer!
Just think how a blockchain collectibles powered gaming community could revolutionize mobile and online gaming for the better! Tired of playing a certain game, but have valuable items you can sell or trade to others for another game's items? Think of how many more games that gamers will be willing to try and discover through the very existence of these trade-able blockchain collectibles?
While there are Unity game developers who are developing with the Enjin Coin SDK (Software Development Kit), there aren’t nearly that many yet. As of this writing, many of the games that do exist are in pre-alpha stages with a few now coming into beta. But, the good news is, because they all operate with Enjin Coin, all you need is one wallet, the Enjin Wallet, to link to it. That simplifies things, as there are so many crypto wallets out there, and many projects require that you use particular wallets and not others.
Many more game developers need to check out what Enjin Coin is trying to do. There are millions of developers who create on the Unity 3D platform, so why are such a tiny percentage trying it out? It seems to me that micro-transaction and ad revenue powered games can't be the future. By getting gamers to invest in rare collectibles only first acquired through playing a particular game, you create a new economy in which gamers will only be happy to invest in your game since they get to literally own a piece of it! It's a win-win for gamers and gaming developers alike!
Not long after writing the original draft of this post, Enjin launched their asset Marketplace! This made it easier than ever for gamers who play Enjin games to buy and sell their in-game items. Of course, there is also Opensea.io, which allows digital blockchain collectibles from even more Ethereum-based games to be bought and sold.
Of course, Ethereum blockchain games are far from the only gig in town. There's the rapidly growing TRON Network, which is even going to have its own Unity SDK created by one of that network's top game developers. Then there's the already established EOS network which boats some of the top blockchain games in the world as of this writing.
It's going to be a lot of fun seeing which blockchains end up hosting the best blockchain games and the hottest blockchain digital collectibles. Already, game developers are starting to take more advantage of giveaways around their digital collectibles. Dozens of giveaways have been launched since this post was originally authored giving out unique playable in-game assets. Many of these giveaways can be found with the Coindreams mobile app.
It's an exciting time to be a gamer, with blockchain games promising players the opportunity to own unique items and true ownership of their in-game assets. The Digital Collectibles Journal will be following the various trends in blockchain gaming, crypto collectibles, and everything related to them. Now is the time to check out crypto games, as not only can they be a lot of fun, but their related cryptocurrencies could make strong investments, as well! The blockchain that performs the best and onboards the most gamers is still to be seen. Stay tuned to the Journal and subscribe to our RSS feed below!
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R.A. Rowell is a collectibles enthusiast who comes from a long history of collecting trading cards in both sports and in Trading Card Games. He is passionate about educating the world about the future promise and benefits of digital collectibles, both on the blockchain and off.